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The Anatomy of a successful e-commerce business

BY Suresh Chaganti Feb 21, 2021

A Definitive Guide to Profitable growth for your E-Commerce Customer-centric strategy for achieving profitable growth.   Introduction More often than not we see people talking about the growth of the...

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The 6 Dimensions of Customer Understanding

BY Veda Konduru Jan 4, 2021

Understanding your customers is imperative to business growth. The direct impact is on the increased click through rates, sales and net promoter scores. These are the 6 dimensions through which...

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3 ways data quality impacts Predictive Analytics

BY Suresh Chaganti Dec 28, 2020

3 ways data quality impacts Predictive Analytics The era of Big Data has given rise to a major misconception – the idea that data volume alone can provide marketers with...

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